Want to provide a useful service on your site (and perhaps even make a bit of money from it)? In this second of a three-part series, veteran author and Web developer Eric Giguere tells you all about Google’s AdSense search and how you can use it to make your Web site more profitable.

Google’s AdSense program actually consists of (so far) three separate advertising programs. The first article in this series focused on the main program, AdSense for content. In this installment, we look at the second program, AdSense for search, a great way for site owners to make money from search.

Learn how to make money with Google Adsense for search athttp://www.informit.com/articles/article.asp?p=418661.

Google AdSense has taken its Electronic Funds Transfer system out of beta after months of testing and is offering wire deposits to bank accounts of AdSense publishers in 16 different countries. For international AdSense publishers, the Google EFT system is a fiscal need as checks via International Mail have been known to take a long time to be delivered or can even get lost. Additionally, there is usually some sort of foreign currency exchange charge by banks when a US check is deposited into a foreign account plus the extended wait for the check to clear in some countries.

At http://www.searchenginejournal.com/index.php?p=2275 you can find out more how adsense money can be transfered.

Google has just released their Q3 2005 earnings, as covered in this press release.

“Although this is typically a slower season for Internet properties, we had another exceptional quarter,” said Eric Schmidt, Google chief executive officer. “Our focus on end users and on quality of information and advertising worldwide continues to work extremely well. We are very pleased with how well this is working at scale.”

From The WSJ/Dow Jones: The Mountain View, Calif., company said earnings for the quarter were $381.2 million, or $1.32 a share, compared with a profit of $52 million, or 19 cents a share, in the year-ago quarter. Total revenue reached $1.58 billion, up 96% from $805.9 million last year. Wall Street forecast revenue of $939.2 million, excluding the commissions Google pays to marketing partners. On that basis Google brought in $1.05 billion in revenue, while the comparable year-earlier figure was $503 million.

Find out how Google doubled its revenues with adsense money at http://blog.searchenginewatch.com/blog/051020-155652

Google reported a record $1.6 billion in revenue for the third quarter, virtually double what it brought in a year ago and up 14 percent sequentially. Net income was up seven-fold over the year-ago period to $381 million, or $1.31 per share.

The extraordinary earnings, almost all from advertising, are all the more stunning considering that the third quarter is seasonally slow online.

Revenue from sites owned by Google grew considerably faster than that from sites in its extended AdSense network. Company-owned sites brought in 56 percent of all earnings for the quarter, or $885 million. That’s a 20 percent lift over Q2. Network revenues, meanwhile, grew by 7 percent; these accounted for 43 percent of the whole, or $675 million.

Read more about Google revenues and Adsense money athttp://www.clickz.com/news/article.php/3558081.

SAN FRANCISCO (Reuters) – Web search leader Google Inc. (GOOG.O: Quote, Profile, Research) on Thursday posted a surge in quarterly profit as revenue doubled, topping Wall Street expectations, and breaking the stock out of recent doldrums, sending it up 11 percent.

The company, which has expanded into e-mail and instant messaging, said it was seeing a “seachange” shift to online marketing from print and broadcast, helping it attract more big companies as advertisers, even in a seasonally slow period.

For more information on Google Q3 2005 earnings and Adsense revenue visithttp://today.reuters.com/business/newsarticle.aspx?type=ousiv&storyID=2005-10-21T012724Z_01_SCH072699_RTRIDST_0_BUSINESSPRO-GOOGLE-EARNS-DC.XML .

Google Inc., the world’s No. 1 Internet search engine, said Thursday that third-quarter profit soared sevenfold as sales nearly doubled. The stock jumped 9.4 per cent to a record high in after-hours trading.

After the close of trading, the Mountain View, California-based company said its profit surged 633 per cent to $381.2-million (U.S.) or $1.32 a share from $52-million or 19 cents a year ago.

Excluding certain items, Google earned $1.51 a share. Analysts were expecting earnings of $1.36 a share, on average.

Learn more about Google earnings and Adsense revenue athttp://www.theglobeandmail.com/servlet/story/RTGAM.20051020.wgoog1020/BNStory/Business/.